BOOMERBROADcast

Enjoy, laugh, disagree or simply empathize with those who lived life in THE sixties and are now rockin' life in THEIR sixties, and beyond.

It’s my fault retail stores are closing

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Girls just wanna have fun!

No one enjoys browsing through the mall every couple of weeks more than I do. My day usually includes a nice lunch out, either in the new and improved food court with an amazing selection of international foods and beverages, or at one of the lovely tenant restaurants where a nice server named Ryan or Stacey brings me a plate of healthy greens with grilled chicken or salmon artfully arranged on top. I enjoy perusing the stylish mannequins decked out in the windows wearing the latest fashion trends. Browsing the merchandise, feeling the nap of brand new jeans or caressing a display of soft, colourful sweaters gives me a gentle sense of pleasure. I slip on saucy new shoes and admire myself in the store’s full-length mirrors; drape a divine leather purse over my shoulder to assess its balance and heft, spritz a new perfume on my wrist, and hold cute earrings up to the side of my face for a preview of a potential new me. The sensual pleasures are unlimited.

The truth is I’m a traitor. Unless I see something at a knock-down irresistible sale price in the store, I inevitably go home and look for the same thing on-line at a better price. I’m loyal to several brands and years of trial and error have nailed down my taste and sizes. For clothing and fashion items, I’ve had tremendous luck with a site called SHOPSTYLE.COM. They take the legwork out of on-line shopping by searching the web for specific items I like and linking me with the stores offering it at the best prices. If I tag something, they’ll notify me when it goes on sale. I’ve scored wonderful Eileen Fisher pieces for 70 percent off which makes them pretty unbeatable.

I’m embarrassed to tell you how many pairs of FitFlops I own but these Superskates are my favourites.

Much as I would like to buy my wonderful FitFlop™ sandals and shoes at The Hudson’s Bay store in the mall, I prefer to watch FitFlop’s website where they’re sometimes offered at sale prices as low as $30.00 or $40.00 a pair compared with more than $100.00 in the store. Some stores have better on-line shopping than others and the ones that do get my business. Nordstrom’s superior in-store experience is matched by their on-line shopping. Their sales are equally attractive and I love to follow their latest offerings.

I should support Canada’s own stalwart Hudson’s Bay Company, but they’ve been ignoring my letters and emails about poor customer service for years. I warned them that unless they start listening to their customers they’ll die but they choose to ignore me. Their stores are bereft of informed sales associates and even finding assistance or a checkout counter is like Where’s Waldo. That’s no way to do business in a highly competitive world. Nordstrom understands me.

I’m sold.

As a retired baby boomer, I must say that my consumer loyalties have now shifted to high-tech as I let my fingers to the walking on my iPad mini. I blame Amazon Prime. For $99.00 a year I get (amortized) ‘free’ delivery within two days on all orders. And I take full advantage. Over the years, I’ve realized that it’s so much easier to sit in front of my laptop and tap out a few commands than it is to put on some makeup and decent clothes, start the car, drive to the store, walk across a giant parking lot and hike through several stores where I may or may not find what I’m looking for. It’s just so much easier to carry a giant bag of dog food from my front door to the kitchen than going to a big box store with all its challenges. I’ve ordered everything from tiny replacement stoppers for the bottoms of salt and pepper shakers to cookware, vitamins and cosmetics to printer cartridges, shoe horns and books. Nothing is too big or too small to order on-line. Amazon Prime also has free movies and other services but I’ve never figured how to access the movies I want for free.

Introducing . . . my new BFF.

On-line shopping can only get more appealing as baby boomers age, especially in winter when we reach the point we won’t be able get out as easily or escape to Florida anymore. Mississauga is apparently on Amazon’s short-list for their new distribution centre and wouldn’t it be wonderful for Canada if they landed here. The job creation would be an enormous boost for our economy and we seniors are going to need all the taxpayers we can get to keep us in hip replacements and medicinal gummy bears. I’m doing my part to support on-line shopping but I still enjoy those Tuesday’s at the mall. Oops! The doorbell just rang. My special tea bags from Britain have probably arrived. It’s a wonderful world we live in.

P.S. I am not compensated in any way by the brands or suppliers mentioned in this post.

You’re beautiful mes très chères.

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Author: Lynda Davis

As an early Baby Boomer, born in 1947, it seems to me that as we approach our retirement years, Boomers have gone from being the energy driving our nation to slowly becoming invisible. We risk losing our identity as society remains stubbornly youth-centric. And the irony is that Gen Xers and Ys are not the majority; we are. BOOMERBROADcast is my platform for being the voice of Baby Boomers, women in particular. We've generated a lot of changes over the decades but there's still a long way to go. After a 40-year career in the corporate world, I've taken up expressing the observations and concerns of our generation. Instead of pounding the pavement in my bellbottoms with a cardboard sign, I'm pounding my laptop (I learned to type on a manual typewriter and old habits die hard). If you have issues or concerns you would like voiced or have comments on what I've voiced, I'd love to hear from you. We started breaking the rules in the sixties and now that we're in our sixties it's no time to become complacent. Hope you'll stay tuned and if you like BOOMERBROADcast, share it with your friends. Let's rock n' roll! If you would like to be notified whenever I publish a new posting, click on the little blue box in the lower right of your screen that says +Follow→ Lynda Davis

7 thoughts on “It’s my fault retail stores are closing

  1. Pingback: The Hudson’s Bay Company welcomes new CEO and this shopper couldn’t be happier | BOOMERBROADcast

  2. Thanks for the education. Once again you are my “fountain” or knowledge.

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  3. Reasons I shop at the shops: trying it on before buying, getting suggestions from humans, keeping shopkeepers in work, and not wanting to live in a world run by Amazon.

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  4. Yes, you said it… Amazon has brought the world to our doorstep no matter how rural your home…. just like in the good old days when we catalogue ordered our items from the Eaton or Simpson catalogue…… everything old is new again but improved.

    Gail from Oakville

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    • Ahhh! Eaton’s and Simpson’s catalogues. Our fashion guides from days gone by. Especially for those of us who lived in small, rural communities.

      Lynda Davis Follow my blog at: http://www.boomerbroadcast.net Social commentary on life from a Boomer Broad’s perspective e-mail: lyndadavis1@yahoo.ca

      For further insights into the Boomer perspective on business, fashion, mind and body, order my new book, BOOMERBROADcast. It makes a great hostess, birthday or Christmas gift. Click on this link: http://www.lulu.com  or http://www.amazon.com

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