When Tim Hortons was taken over by the American/Brazilian financial conglomerate Restaurant Brands International (RBI), I was afraid their new marketing strategy would dilute our unique Timmie’s Canadian brand. And it did. Big time. One…
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My sympathies go out to McDonald’s Steve Easterbrook
Steve Easterbrook, C.E.O. of McDonald’s Corp. recently resigned his position because he had a consensual affair with a fellow employee of the firm. Yikes!! I have to say I feel sorry for him because I…
Are self-checkouts a good thing or a bad thing?
There was an item on the news this week that demonstrated the future of in-store grocery shopping. Sobey’s is test-driving new shopping carts that allow you to scan your items as soon as you pull…
It’s time to dump disposable fashion. Shop your closet
The closing of Forever 21 retail outlets across Canada is a good news/bad news story. On one hand, it’s a realization that consumers are beginning to reject the disposable clothing culture, but on the other…
Is the war on plastics do-able?
Every piece of plastic that has ever been created . . . still exists. Think about that. I certainly do as I cast my eyes across all the plastic shampoo and other bottles in the…
Do you ever play the grocery cart shame game?
On my more virtuous days when my grocery cart is full of organic produce, fresh-pressed Green Goddess juice and two kinds of quinoa, I like to cast a critical eye on what’s in the…