BOOMERBROADcast

Baby Boomer's social commentary on life in OUR sixties for those who rocked life in THE sixties.

Those were the days, my friend . . .

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Looking Back . . .
When I strolled around the CNE on the last day on Labour Day weekend, I couldn’t help reminiscing about the time I worked there as a sweet young Boomerbroad in the summer of 1969. I was working for Bell Canada at the time and in those days (before everyone was jaded by Canada’s Wonderland) the annual CNE was a big deal. Kids saved their Telly fun cheques to offset the cost of the rides and everyone wanted to climb the Shell Tower to get a good overview of all the excitement. The buildings offered delights and experiences not available in today’s tired old lady on the lake, including a visit to see Elsie the cow, a life-size replica of a real cow carved in butter in the food building. That display was sponsored by The Milk Marketing Board.
Large corporations staged sophisticated exhibits to showcase their wares and tantalize us with what we could look forward to in the future. I was one of more than two dozen “Bell girls”  selected from within the company to be part of that year’s Bell exhibit. It was housed in the Queen Elizabeth Building and consisted of two side-by-side  “shows”. My group of girls took turns dancing “go-go-style” in a glass tube to The Age of Aquarius by Sly and The Family Stone. We wore snazzy yellow and white crimpolene pants and tunic outfits that made us sweat like pigs. When a group of people had assembled around the dancing girl in the booth (me or one of the other Bell girls), we would pick up a new “Contempra” phone, the latest high-tech phone of its time which acted as a microphone and delivered our little spiel. “Hello, welcome to Bell Canada . . . ” followed by a five-minute memorized monologue about all the new and wonderful things Bell was working on. We demonstrated a prototype of the futuristic “Picture-phone” which resembled a snowy black and white television screen  showing a live view of whoever you were talking to. That demonstration was met with a great deal of 1969 skepticism about “what if you’re in your pyjamas and you don’t want anyone to see you”. Little did we know what 2013 would bring in terms of iPhones, Skype and the other high-tech snooping devices we use on a daily basis today.

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The charming “Bell Girls” of 1969. I’m the blonde with short hair, eighth head from the left.

The other half of our Bell exhibit was a magic show put on by part of of our contingent on an adjoining stage with seating for an audience of about 100 people. We worked in shifts and kept CNE visitors entertained and informed for the duration of the “Ex”. It was especially enjoyable for me because, not only was it an honour to be selected but I lived in a tiny apartment on Spencer Avenue near the exhibition grounds so I could walk to work. And I got to eat Ex junk food for my meal break every day. I still clearly remember the wonderful smell of frying onions as I walked along the midway to my lunch-spot-de-jour. Bell offered to sell us our outfits at cost after the EX closed but after two weeks of sweating in it and washing and wearing it every day, I’d had enough. Still, it was an experience I treasure and will never forget.
Those were the days, my friend. . .

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Author: Lynda Davis

As an early Baby Boomer, born in 1947, it seems to me that as we approach our retirement years, Boomers have gone from being the energy driving our nation to slowly becoming invisible. We risk losing our identity as society remains stubbornly youth-centric. And the irony is that Gen Xers and Ys are not the majority; we are. BOOMERBROADcast is my platform for being the voice of Baby Boomers, women in particular. We've generated a lot of changes over the decades but there's still a long way to go. After a 40-year career in the corporate world, I've taken up expressing the observations and concerns of our generation. Instead of pounding the pavement in my bellbottoms with a cardboard sign, I'm pounding my laptop (I learned to type on a manual typewriter and old habits die hard). If you have issues or concerns you would like voiced or have comments on what I've voiced, I'd love to hear from you. We started breaking the rules in the sixties and now that we're in our sixties it's no time to become complacent. Hope you'll stay tuned and if you like BOOMERBROADcast, share it with your friends. Let's rock n' roll! If you would like to be notified whenever I publish a new posting, click on the little blue box in the lower right of your screen that says +Follow→ Lynda Davis

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