Marketing types (I confess, I was once one of them,) are always looking for new and innovative ways to sell us consumer goods or services we do not want or need. Scalp exfoliators? New and…

A light-hearted look at baby boomer lifestyle, fashion, current events, and more . . . .
When I heard that one of my favourite Canadian authors, Heather O’Neill was releasing a new book in April, my name was among the first on the waitlist at the library. Like her other books, When…
“I’m tired of entertaining. It’s stressful and I just don’t feel like doing it anymore.” Whew! Sounds like the line from Peter Finch in that old movie Network. My friend Deb actually spoke these words…
Marie Henein is smart; she is strong; she is successful; she is a confirmed feminist; she has a great sense of humour. What more could any woman wish for? For those BoomerBroadcast readers who do…
Last December, I self-published my third book, We’re Not Dead Yet!, a light-hearted look at baby boomer lifestyle, fashion, current events and other issues that strike a chord with boomers. The book is a series of…
The pandemic has shuttered thousands of businesses but despite the odds, there are many independent small boutiques that are managing to survive. They’ve developed a loyal customer base and are employing creative marketing techniques to…