Timmie, Timmie, Timmie. You’re just not getting it

Tim Hortons' Canada President Sami Siddiqui and the bigwigs at Restaurant Brands International Inc. have blown it big-time. They're now ranked 67th down from 13th position in Canada's list of most trusted companies. They've been fighting with franchisees and employees about cuts to service and quality at Tim Hortons outlets and it has seriously hurt their stock prices and brand. The problem is they're American and they just don't get us. A few weeks ago I posted a piece about Timmie's problems (click here to read Timmie Come Home. We…

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